ArtPrize September 21 - October 9, 2011 | Grand Rapids, MI
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ArtPrize Blog

Coalesse Viewpoints and the Community Quilt

September 21st, 2009

coalesseSteelcase’s new line of furniture, Coalesse, is an ArtPrize sponsor and will bring something to the event you can easily mistake as a very cool installation.

“During the weeks of ArtPrize, Coalesse will display seven furniture settings imported from Italy, of their newest iconic design – the Ivy outdoor collection.  Ivy was designed by the renowned Italian designer, Paola Navone, a pioneer in the 1980’s Memphis design movement.  Her collection challenges the convention of what outdoor furniture should look like, by sculpting metal mesh into familiar shapes, like the sofa and chair.  ‘Coalesse believes that the lines between work and life have blurred and that work can now happen anywhere.  The settings on display at ArtPrize illustrate our vision of bridging the gap between indoor/outdoor and work/life,’” says Frank Merlotti, President of Coalesse.

“ArtPrize visitors can experience these red iconic settings at any of the COALESSE VIEWPOINT locations throughout the city: Madcap Coffee, ACTIVESITE, UICA, DeVos Place, JW Mariott, Custer Workplace Interiors, and Brassworks.  These settings are designed to not only visually connect the city, but also offer a place for people to pause, talk and reflect on the art they are experiencing”.”

“The MadCap, UICA, ACTIVESITE and Custer settings will also feature an interactive exhibit designed by Tolleson Design in San Francisco, known as the “virtual community quilt.”  Attendees will be able to capture their image and add a descriptive word tied to ways to think about art.  These images are then combined to create a live quilt of visitor faces and feelings to document the ArtPrize week experience.”

See Coalesse Viewpoints on the map

Coalesse_Circle

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